Domino’s new pizza recipe campaign worked
Remember those pretty awesome and shockingly honest Domino’s ads from a while back about how their pizza is horrible? Well, apparently the whole “tell people you know your product is bad and you’re sorry” technique worked beautifully, because their sales went way up last quarter. Wouldn’t it be great if this ushered in a new wave of hyper-honest ads from all the people whose products suck? I’m looking at you, Applebees, LMFAO, and Domino’s still.
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03. Mar, 2010 